15 Nov, 2012The Science of Marketing a Research Exchange


Ask any scientist whether their research requires them to collect and analyze data, and I hypothesize that 100% of them will answer with a resounding “yes”. Now ask that same question to marketers; do you think the response will differ? You may be surprised to find out that it doesn’t, and Assay Depot’s approach to gathering, analyzing, and utilizing data to build and improve our research exchange is certainly no exception.

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